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Retail Store Remodeling: A Quick Guide To Improving The Shopping Experience By Improving Your Retail Store.

In retail, nothing is more important than satisfying your customers, and a big part of doing this is providing them with a fun,...

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Retail Secret Shopper: What is it? How does it work? Is it legit? Is it for you?

Retail secret shoppers, sometimes also called mystery shoppers, are used by retailers and brands to gain a better understanding of how customers experience...

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Retailers vs. Manufacturers Perspectives: Must-win Products for Holiday 2021

When it comes to direct-to-consumer events this holiday, it’s important to understand the perspectives from a manufacturer lens vs the retailer. You’d think...

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How DTC Brands Are Revolutionizing Experiential Retail

The process of delivering a product directly to the consumer is relatively new—direct-to-consumer (DTC) brands only came on the scene in the mid-2010s...

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T-ROC Senior VP on leading in the retail industry and the latest tech: VIBA (podcast)

  This episode of the Intersection of People and Technology (IPT) Podcast brings you, Senior VP of Business Marketing for T-ROC, Chris Green,...

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Navigating the Heavy-Duty Truck Market in 2021

I’ve never seen such a clear-cut example of demand outpacing supply than what the auto industry is now experiencing, specifically in the heavy-duty...

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Despite the Rise of E-Commerce, Physical Stores Are Here To Stay

There’s no question that the pandemic shifted consumer habits, and helped fueled the growth of e-commerce in 2020, which was up 30%—its fastest...

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Winning the Retail Aisle for Holiday 2021

Brands that want to capitalize on post-pandemic retail opportunities during the 2021 holiday season need to start planning now. While there are plenty...

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Customer Experience in Digital-Focused Retail

One of the trends of the “New Retail” is the increased focus on an omnichannel strategy. As part of this experience, the customer...

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Store Operations Retail – Optimizing Retail Performance

Retail Store Operations: 7 Ways To Get The Most Out Of Your Stores And Sales Channels. The definition of retail store operations has...