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Retail Sales Are Rising—But Consumer Confidence Is Falling. What That Means for 2026

Retail is sending mixed signals right now. Consumer confidence is down.Economic pressure is rising.Yet retail sales continue to grow. That contradiction is shaping how brands need to think about performance moving forward. Retail Sales Growth vs Consumer Confidence Retailers closed the first quarter with strong results. Sales increased more than 8% in March, following steady…

  • T-ROC T-ROC Staff
  • T-ROC Apr 27, 2026
  • T-ROC 3 mins read

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