Who is ready to buy your brand?
You can better target the right audience with the most relevant offers, amp customer satisfaction by offering more tailored experiences, and better manage inventory when you know who is primed to spend.
Where do they shop?
It’s about more than knowing your customer’s location and favorite stores. You get insights into time of day and real-time shopping patterns so you can time activities from restocking to promotions, to sales team visits in precise sequence for maximum impact.
Which stores could be the most productive?
Match detailed store profiles that go beyond store names and locations with shopper profiles for a dynamic understanding of foot traffic, sales volume, and real-time inventory availability. When visiting stores, we know what locations have the right products to attract the right customers to make your brand fly off the shelves.
Where are your best opportunities for growth?
You can analyze individual store locations and the surrounding communities, block by block, street by street. Bring that data to life when you combine it with sales and traffic trends, social sentiment tracking, changing customer profiles, and what your competitors are doing for a truly sophisticated understanding of where you can win—and how.
Where do you need to defend?
Are your competitors taking your marbles, eating your lunch, or stealing your cheese. No matter how you say it, competitors are trying to horn in on your sales and profits. To protect and strengthen your business, you have the insights to know where to make a stand and what you need to do, store by store.
How can you lower the risk of misspending or missing a sale?
With real-time data and insights, you can make sure you are spending your marketing dollars are going where they are needed most. Making sure the right products are right where you need them, you’ve got product availability and visibility, so you don’t disappoint customers.